LOWER EASTERN WOMEN COOPERATIVE UNION

Why LEWOCO Stands Out: Expertise, Excellence, and Growth

September 2024

Women Empoerment in LEWOCO


Kiseseni, located in Machakos County, Kenya,
bears witness to the harsh reality of climate change-induced drought.
The barren trees and dry soil serve as a stark reminder of the
absence of rainfall for several months, erasing any recollection of when it last rained.
Inside a classroom at the Kiseseni Early Childhood Development (ECD) Center, a group of women has gathered. Their focus is on sisal basketry and exploring ways to save and empower themselves and their famili
His group, known as the Kikuthuko Women's Group, began in 1992 as a women's basketry group with aim to collectively produce sisal baskets in various styles. The handmade baskets are crafted from sisal fiber, which the women dye in a variety of colors to make stunning baskets.
They are sold through the Machakos Cooperative Union (MCU) to international markets in Japan, Canada, Italy, and Germany. Presently, the group consists of 750 members, drawn from twenty-five smaller groups, each comprising 30 members.
The persistent drought has compelled smallholder farmers to diversify their income sources, leading women to engage in basket making as an innovative initiative to improve their livelihoods beyond sole reliance on farming.
To supplement their income, group members have formed Village Savings Loans Associations (VSLAs), where regular contributions are made.
VSLAs offer flexible, low-interest loans supported by a peer guarantee system. At the end of each year, the savings and interest are shared out as dividends, fostering a savings culture and establishing a fund for low-interest rate loans when members require amounts beyond their individual savings.
Some women have used these loans to purchase water tanks, goats, and even to roof their houses. In most households led or managed by women, the borrowed funds are primarily allocated to pay for their children's school fees, food purchases, and establishing small businesses. A majority of members have established small retail businesses in the nearby shopping center, allowing them to save through the VSLA. Additional income comes from the sale of sisal threads.
" Juliana Komu shares her story, revealing how her husband initially opposed her joining the savings group, fearing her increased financial empowerment. However, she secretly joined and, after receiving dividends, surprised him by purchasing three cows. This turn of events altered his perception of the women's savings group, and he now supports her contributions. The dividends have also contributed to the roofing of their house. "
Florence Nguma and other members have invested their dividends by buying plots within the Kiseseni shopping center, transforming it into a women-owned small town. Other members have reinvested their earnings or made personal investments.

The impact of the savings groups as a coping mechanism against the adverse effects of drought in the area is immense. Florence Muli, another member of the Kikuthuko women's group, attests to this. She has greatly benefited from the savings group, borrowing funds to establish a kitchen garden at her home. Here, she cultivates vegetables and tree seedlings for personal consumption and sale to neighbors, schools, and churches-an environmentally conscious effort on her part.
" VSLAs prove to be an excellent empowerment tool for women in this region, offering credit to impoverished rural women and smallholder farmers by leveraging pooled savings as lending funds. "

During the dry season, when men are often away for extended periods in the city, women can access loans for school fees and other essential expenses. Jacqueline Mbula mentions the days they slept hungry during drought. However, the savings group has transformed their lives, providing a safety net amidst challenging economic times. She shares her joy in purchasing goats and poultry, ensuring food security for her family and reinvesting in the group.

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Florence Nguma skillfully weaving a basket at her shop in Machakos. Photo: Catherine Waking'a

We Effect Support
We Effect, in partnership with Swedish Radio Aid and Ronnie Letten through Epiroc Water for all, has supported the community due to the success of the sisal basket weaving initiative. Our support has facilitated the establishment of an Early Childhood Development and Education (ECDE) center and a 160-meter water borehole that serves the community, two local schools, and a dispensary.
The ECDE center enables children to develop literacy and math skills through play, reducing the distances they need to walk to access basic education.
The borehole has alleviated the time spent fetching water and lowered the prevalence of water-borne illnesses in the area. However, the high cost of electricity remains a challenge, prompting the women to seek solar panels to reduce pumping costs.
Looking ahead, the women have joined hands with other weaving groups in Machakos and formed the Lower Eastern Women Cooperative Society Limited (LEWOCO).
Written By:
Felix Ongalo

Planning for Your Business with LEWOCO

Management

Starting and growing a business requires careful planning and strategic thinking. At LEWOCO, we understand the unique challenges faced by women entrepreneurs in the Lower Eastern region. That’s why we are committed to providing comprehensive support to help you plan effectively for your business success.

Why Business Planning Matters:

Setting Clear Goals: A well-thought-out business plan helps you define your goals and create a roadmap for achieving them. Whether you're launching a new venture or expanding an existing one, clear objectives are essential for guiding your decisions and measuring your progress.
Resource Management: Effective planning ensures that you allocate your resources—time, money, and manpower—wisely. This prevents wastage and ensures that every investment you make contributes to your business growth.
Risk Mitigation: Planning helps you anticipate potential challenges and develop strategies to overcome them. By identifying risks early, you can put contingency plans in place and avoid costly mistakes.

How LEWOCO Can Help:

  • Business Plan Development: We offer expert guidance on creating a comprehensive business plan that covers all essential aspects, including market analysis, financial projections, and operational strategies.
  • Workshops and Training: Our regular workshops provide hands-on training in business planning, financial management, and market research. These sessions are designed to equip you with the knowledge and skills you need to succeed.
  • Mentorship and Support: LEWOCO connects you with experienced mentors who can provide personalized advice and support as you develop and execute your business plan.
  • Access to Resources: As a member of LEWOCO, you gain access to valuable resources, including funding opportunities, networking events, and industry insights, all of which are crucial for effective business planning.

Planning is the foundation of any successful business. With LEWOCO by your side, you can create a solid plan that not only sets you up for success but also ensures your business thrives in the long run. Let us help you turn your entrepreneurial dreams into reality.

Report on the “Make Your Investment Wisely” Training at LEWOCO

Innovation


Introduction
Lower Eastern Women Cooperative Union (LEWOCO) organized a comprehensive training session titled "Make Your Investment Wisely" at the cooperative's headquarters. The training was attended by over 50 members of the cooperative, all of whom were eager to learn about effective investment strategies to enhance their financial security and business growth. This report highlights the key aspects of the training, including the objectives, content covered, participant feedback, and the overall impact on the cooperative members.
Objectives of the Training
The primary objectives of the "Make Your Investment Wisely" training were:
To educate LEWOCO members on the principles of smart investing.
To provide practical guidance on identifying and evaluating investment opportunities.
To equip members with the tools needed to make informed financial decisions.
To enhance the financial literacy of the cooperative’s members, fostering long-term economic growth.
Training Content
The training was divided into several key modules, each designed to address specific aspects of wise investing:
Understanding Investment Basics: An introduction to investment concepts, types of investments, and the importance of diversification.
Risk Management: Techniques for assessing risk, understanding risk tolerance, and managing investment risk.
Evaluating Investment Opportunities: Guidance on how to evaluate potential investments, including market research, financial analysis, and due diligence.
Financial Planning: The importance of setting financial goals, budgeting, and creating an investment plan aligned with personal and business objectives.
Case Studies: Real-life examples of successful investments and lessons learned from failed investments.
Participant Engagement
The training was highly interactive, with participants actively engaging in discussions, group activities, and Q&A sessions. The use of real-life case studies was particularly effective in helping members relate the training content to their own experiences and challenges. Additionally, the facilitator provided personalized advice to participants who had specific investment questions or concerns.
Feedback from Participants
Feedback from participants was overwhelmingly positive. Many members expressed appreciation for the practical insights gained from the training and noted that they felt more confident in their ability to make sound investment decisions. Several participants mentioned that they planned to implement the strategies learned during the training in their personal and business finances.
Impact on LEWOCO Members
The "Make Your Investment Wisely" training has had a significant impact on LEWOCO members. The enhanced financial literacy and investment knowledge gained from the training are expected to lead to more informed decision-making and improved financial outcomes for the cooperative’s members. Furthermore, the training has strengthened the cooperative’s commitment to empowering women through financial education and support.
Conclusion
The "Make Your Investment Wisely" training was a resounding success, fulfilling its objectives and leaving a lasting impact on LEWOCO members. By equipping women with the knowledge and skills to make wise investments, LEWOCO continues to play a vital role in fostering economic empowerment and sustainable development in the Lower Eastern region. The cooperative plans to hold additional financial training sessions in the future to further support its members' growth and success.

Solutions for your own Business

Women’s economic empowerment 

Women’s economic empowerment is an ongoing effort. We recently held a session with LEWOCO members in Masii, Machakos County, focusing on entrepreneurship, savings, and record-keeping to help women achieve financial independence. ✨


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LEWOCO: Empowering Women to Make Informed Investment Decisions

Investing wisely is the cornerstone of building a sustainable business. At LEWOCO, we believe that empowering women with the knowledge and tools to make informed investment decisions is key to their financial independence and business success.

The Importance of Wise Investments:

  1. Building Financial Security: Wise investments help you grow your wealth over time, providing a safety net for your business and personal life. By making strategic investments, you can ensure long-term financial security and stability.
  2. Maximizing Returns: Understanding where and how to invest your resources can significantly increase your returns. LEWOCO offers training that helps you evaluate investment opportunities, assess risks, and make choices that yield the best outcomes for your business.
  3. Supporting Growth: Strategic investments are essential for expanding your business. Whether it’s investing in new equipment, technology, or market expansion, making the right choices ensures that your business continues to grow and thrive.

LEWOCO’s Role in Your Investment Journey:

  • Financial Literacy Training: We provide comprehensive training programs that cover essential topics such as budgeting, financial planning, and investment strategies. Our goal is to equip you with the knowledge you need to make smart financial decisions.
  • Investment Opportunities: As a member of LEWOCO, you gain access to exclusive investment opportunities tailored to women entrepreneurs. These opportunities are designed to support your business growth while minimizing risks.
  • Personalized Support: LEWOCO offers one-on-one consultations with financial experts who can help you assess your current financial situation, identify investment opportunities, and develop a personalized investment strategy.
  • Networking and Collaboration: Our cooperative model encourages collaboration and networking among members, allowing you to learn from others' experiences and share investment insights.

At LEWOCO, we are committed to helping women entrepreneurs in the Lower Eastern region make informed investment decisions that lead to financial success and business growth. Join us today and start making wise investments that will secure your future.